Frequently Asked Questions

General Questions

  • Hey Mail is an Irish email marketing agency that helps businesses get more value from email through thoughtful campaigns, automated flows, and customer retention systems. We plan, build, and optimise email programs designed to increase sales, engagement, and long-term customer value.

  • HeyMail is registered and based in Ireland. We primarily work with Irish businesses but also support international clients.

  • We work primarily with Irish SMEs and consumer-facing businesses who already have customers and want email to play a more meaningful role in sales, retention, and customer relationships.

  • No. Whether you have 10 subscribers or 10,000, we can help.

    We support list growth through strategies such as opt-in forms, lead magnets, and segmentation — so your list grows while performance improves.

Services & Process

  • We work with all major email marketing platforms, including Mailchimp, Klaviyo, HubSpot, ActiveCampaign, MailerLite, and Shopify Email.

    If you’re already using a platform, we can work within it. If not, we’ll recommend the most suitable option based on your business and goals.

  • Our core services include:

    • Email campaign strategy

    • Copywriting & design

    • Automated customer flows

    • List segmentation

    • A/B testing

    • Performance reporting & optimisation

    • Lead capture setup (pop-ups, landing pages, forms)

    1. Our process is straightforward:

      • Initial consultation – understand your business and goals
      • Strategy & setup – plan campaigns or automated flows
      • Copy & design – create branded, professional emails
      • Launch & optimisation – monitor performance and improve results

      We keep things clear, flexible, and focused on outcomes.

  • Yes. We provide both copywriting and design, ensuring all emails match your brand and are optimised for mobile, tablet, and desktop.

Pricing & Contracts

  • Pricing depends on factors such as email volume, automation requirements, platform, and whether the work is one-off or ongoing.

    We offer monthly retainers, one-off projects, and custom pricing.
    A clear quote is provided after a short discovery call.

  • No.
    We offer flexible month-to-month arrangements.
    You can scale up or down depending on your needs.

Technical & Compliance

  • Yes — and we ensure your setup complies with GDPR standards.
    We help with:

    • consent-based sign-ups

    • compliant signup forms

    • correct use of double opt-in

    • unsubscribe management

    • data handling best practices

    Since we’re based in Ireland, GDPR compliance is a core part of our service.

  • Yes. We handle the technical setup — including authentication, integrations, segmentation, and automation — so you don’t need to worry about the details.

Results & Expectations

  • Timelines vary, but:

    • Campaigns often show results within days
    • Automated flows typically improve performance over several weeks
    • List growth depends on traffic and acquisition channels

    Email marketing is one of the fastest channels to generate measurable results.

  • Every business is different, but most clients see improvements in:

    • open rates

    • click-through rates

    • repeat purchases

    • customer lifetime value

    • overall sales

    We focus on measurable ROI.

Working With HeyMail

  • Simple — you can:

    • book a consultation

    • fill out the contact form on the website

    • or send us an email

    We’ll then discuss your needs and prepare a plan.

  • Yes. As part of our initial consultation, we can review your current email setup and highlight missed opportunities and recommended improvements.